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Intermarché's challenges
Complex categories underperforming in e-commerce
Customers looking for a smoother online shopping experience
To be anchored in local life
The implementation of the Matcha Advisor personal shopper across all Intermarché Drive locations was completed in just a few months. It was the ideal decision-support solution to streamline the purchasing process and enhance the commercial performance of complex categories such as wine, beer, spirits and coffee.
« Matcha is the best solution to invigorate these categories—very pragmatic and consumer-oriented. »
Stéphane Smolarek, Head of the e-commerce food drive and mobile apps
Download the case study to delve into Intermarché's challenges related to customer experience and the integration stages of Matcha Advisor.
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