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Casino.fr's challenges
A broad and diverse assortment to meet customers' needs
A strong need for advice and guidance
A stagnant average basket
In need of a turnkey solution to meet these challenges, Casino.fr decided to adopt Matcha Advisor, a solution that can be easily and quickly integrated into the existing system.
« In physical stores and on our website, we see customers who tend to wander in the aisles because they don't know what to choose based on their taste, the occasion, or the dish they've prepared. They face a multitude of options and end up basing their choice on the label or price. »
Emmanuel Delorme, Director of e-commerce
Download the case study to delve into Casino.fr’s challenges and the integration stages of Matcha Advisor.
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