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Showcasing the world of cocktails

Download the case study to discover how Matcha contributed to Bacardi Martini's "Consumer at the heart" project.

Bacardi Martini's challenges

To priorise consumer concerns

To develop their market share and voice

To promote their innovations and products

Through Matcha Boost's e-retail media campaigns, amplified by the co-creation of a cocktail journey alongside us, Bacardi Martini aimed to reinforce their shopper-led strategy.

« I find it interesting and relevant that Matcha chooses partners who leverage their expertise to create tools that truly meet the needs of their clients and their clients' consumers. »

Margaux Mouret, National Customer Manager

Download the case study to discover this collaboration to help shoppers create the cocktail of their dreams!

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